Unleashed Potential has been appointed to handle the press and publicity for hair extension brand American Dream. Established in 1980, the company offers 100% remi human hair, Thermofibre weft extensions, as well as wigs for salons, session stylists and consumers. Working initially on a project basis, the agency will be managing the brand's trade profile and maximising wider media coverage for forthcoming launches including: Hair Addition, a ponytail hairpiece with three discreet cords; dual-coloured Loop Duo, which offers two looks from one hairpiece; and the Instant Bun, ideal for creating natural-looking top knots and instant buns.
GMT 10:13 2017 Thursday ,21 December
Bradley Smith Hair appoints Melton & HuntGMT 12:33 2017 Tuesday ,19 December
Knight & Wilson Colour Freedom introduces new shadesGMT 10:34 2017 Sunday ,26 November
Noughty unveils new haircare productsGMT 10:17 2017 Thursday ,19 October
Phil Smith launches BE GORGEOUS Christmas gift setsGMT 09:58 2017 Wednesday ,27 September
Hairdressers Journal International appoints content editorGMT 10:52 2017 Sunday ,20 August
Hair salon Williams & Rice announces launchGMT 13:15 2017 Wednesday ,16 August
Trepadora to launch Babassu Quench Leave-In Curl PrimerGMT 21:17 2017 Wednesday ,09 August
Entries open for Marie Claire Hair Awards 2018Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2023 ©
Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2023 ©