The first branch of the new spa brand Cense by SPA Cenvaree will open at the newly-opened Centara Hotel & Convention Centre Khon Kaen during August. Cense is designed as a fast-service spa providing core treatments and beauty services at affordable rates for guests who do not have the leisure time to spend in a full-service spa but who still need to look and feel their best by taking a little time out fromtheir busy schedules. The new brand, which will focus on SPA Cenvaree’s high standards of personal service, will be featured in selected properties of Centara Hotels & Resorts. “Our vision for Cense is to deliver effective spa services at affordable costs, while satisfying the discerning requirements of today’s business and leisure travelers,” says Ms. Elaine Chua, Centara’s Group Director of Spa Operations. “This is part of our strategy to create a dynamic spa model in which services adhere to five-star quality but at lower prices, in order to cater to the evolving trends which we see as diversifying into day spas and into no-frills services. “SPA Cenvaree remains our premium brand, while Cense is being launched as our value brand. “We see Cense as being ideal for specific properties and markets, including our newly-opened Centara Hotel & Convention Centre Khon Kaen and our Centra value brand hotels and resorts.” Guests at Cense can choose from hot oil aromatherapy massage, relaxing foot massage, or the traditional remedies that include Thai massage and herbal compress massage. Massages can also be tailored to fit individual preferences and to combine with all natural body care and express facials. Centara Hotel & Convention Centre Khon Kaen provides the largest meeting, conference, and events facilities in Khon Kaen province. Set in Khon Kaen city center, the hotel has a distinctive style combining traditional Isaan influences with modern décor, and is designed for both leisure and business travelers. Along with the wide range of conference and meeting facilities the hotel has a selection of premium dining options and recreational facilities including an outdoor swimming pool with dedicated pool bar, a Cenfit Fitness Center with sauna and steam room, and Cense by Spa Cenvaree. The hotel provides easy access to Khon Kaen’s largest shopping and lifestyle centre, Central Plaza, to the nearby Bung Tung San Health Park with its landscaped grounds and recreational activities, and is a 15-minute drive from Khon Kaen International Airport. Centara Hotels & Resorts is Thailand\'s leading operator of hotels, with 38 deluxe and first-class properties covering all the major tourist destinations in the Kingdom. A further 17 resorts in the Maldives; Philippines; Vietnam; Bali, Indonesia; Sri Lanka; and Mauritius Indian Ocean, brings the present total to 55 properties. Brands and properties within Centara ensure that specific categories such as couples, families, individuals, and meetings and incentives groups will all find a hotel or resort that is appropriate to their needs. Centara operates 25 branches of Spa Cenvaree, one of Thailand\'s most luxurious and innovative spa brands, together with its newly-launched value brand Cense by Spa Cenvaree, which provides core spa services for busy travelers. The company\'s Kids\' Club is available at all the family-friendly resorts to ensure that the youngsters and teens are taken care of. Centara Hotels & Resorts also operates 2 state-of-the-art convention centers in Bangkok, and two in northenortheastern Thailand, one being located in Udon Thani and the other in Khon Kaen. From eturbonews
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