Porsche test run - a recipe for success

SAMACO Automotive concluded the year with the last of several test-drive events of Porsche's latest model range in Riyadh. Almost 250 enthusiasts enjoyed the ultimate driving experience in Porsche’s latest model range in the capital, as well as Jeddah and Alkhobar over a period of two months. Porsche test runs have proven to be a successful formula to engage with people and showcase the latest Porsche vehicles available. While the majority of the time is spent behind the wheel, Porsche instructors put an emphasis on enhancing personal driving skills and demonstrating safety features, such as Porsche Stability Management or Porsche Dynamic Chassis Control under different driving conditions. Commenting on the event, Sherein Nassef, GM of Porsche Centers Saudi Arabia, said: "The latest phase of Porsche test runs was a suitable environment to celebrate SAMACO’s 30-year anniversary of the organization’s partnership with Porsche. We are very pleased with the high interest in our models that included the recently launched new-generation Boxster. “Such events are the perfect platform for driving enthusiasts to gain firsthand experience in our cars, while being mentored by a team of experts. Based on the positive response, we look forward to future opportunities of a similar nature,” added Nassef. From Arabnews