australia competition inquiry targets facebook google
Last Updated : GMT 09:40:38
Themuslimchronicle, themuslimchronicle
Themuslimchronicle, themuslimchronicle
Last Updated : GMT 09:40:38
Themuslimchronicle, themuslimchronicle

Australia competition inquiry targets Facebook, Google

Themuslimchronicle, themuslimchronicle

Themuslimchronicle, themuslimchronicleAustralia competition inquiry targets Facebook, Google

a view of an Apple iPhone displaying the Facebook app's
Sydney - AFP

 The Australian Competition and Consumer Commission inquiry will look at the effect that search engines, social media operators and other digital content aggregation platforms are having on media and advertising markets

 Digital platforms like Facebook and Google will be at the center of an Australian inquiry announced Monday, December 4, examining their impact on competition in media and advertising markets.

Like elsewhere in the world, traditional sources of circulation and advertising revenues have been drying up for Australian media groups, under siege from the powerful pairing.

Local providers can no longer count on print classifieds to boost income, with digital advertising not yet able to bridge the gap.

With a Morgan Stanley report last year estimating the two online giants will suck up 35-40% of the total advertising revenue pool of Aus$13.9 billion in Australia, the government has tasked the competition regulator to probe the impact.

The Australian Competition and Consumer Commission inquiry will look at the effect that search engines, social media operators and other digital content aggregation platforms are having on media and advertising markets.

"The ACCC goes into this inquiry with an open mind and will study how digital platforms such as Facebook and Google operate to fully understand their influence in Australia," said ACCC chairman Rod Sims.

"We will examine whether platforms are exercising market power in commercial dealings to the detriment of consumers, media content creators and advertisers."

Sims said the probe would also look at longer-term trends and the effect of technological change on competition.

"We will also consider the impact of information asymmetry between digital platform providers and advertisers and consumers," he added.

Recent ACCC merger reviews have shown that most advertisers are spending less on print newspapers and finding alternative ways of reaching target audiences, including through digital media.

"As the media sector evolves, there are growing concerns that digital platforms are affecting traditional media’s ability to fund the development of content," said Sims.

"Through our inquiry, the ACCC will look closely at the impact of digital platforms on the level of choice and quality of news and content being produced by Australian journalists."

The ACCC can use compulsory information gathering powers and is expected to question content creators, mainstream media outlets, platform providers, advertisers, journalists, consumers and small business interest groups.

source: AFP

themuslimchronicle
themuslimchronicle

Name *

E-mail *

Comment Title*

Comment *

: Characters Left

Mandatory *

Terms of use

Publishing Terms: Not to offend the author, or to persons or sanctities or attacking religions or divine self. And stay away from sectarian and racial incitement and insults.

I agree with the Terms of Use

Security Code*

australia competition inquiry targets facebook google australia competition inquiry targets facebook google

 



Themuslimchronicle, themuslimchronicle

GMT 12:04 2017 Wednesday ,27 September

Thomas Cook sees tourists return to Turkey and Egypt

GMT 20:15 2017 Friday ,17 March

Attack On Aid Convoy in South Sudan Kills Two

GMT 17:32 2017 Friday ,15 September

At least 33 dead in Nigeria boat capsize

GMT 17:23 2013 Friday ,24 May

Woolwich: Terrorism or political murder?

GMT 17:52 2017 Tuesday ,18 April

Meningitis kills 10 more people in NW Nigeria

GMT 18:08 2017 Tuesday ,17 October

Norway solar firm signs 2.5 bn-euro deal with Iran

GMT 07:43 2018 Monday ,22 January

Macron boosts Merkel ahead of key coalition vote

GMT 05:32 2016 Monday ,18 April

Australian dollar falls amid oil talk breakdown

GMT 04:45 2016 Thursday ,15 December

UAE Ambassador and Chilean Energy Minister discuss

GMT 15:34 2011 Saturday ,19 November

Williams to resume sibling rivalry in exhibition

GMT 13:03 2017 Tuesday ,14 March

Snoop Dogg shoots at Trump in new video

GMT 09:37 2016 Monday ,19 September

Southeast Asian haze crisis killed over 100,000

GMT 08:27 2015 Monday ,19 October

Patriots down Colts in 'Deflategate' rematch

GMT 16:36 2017 Tuesday ,12 September

Quarter of houses in Florida Keys destroyed

GMT 21:22 2016 Thursday ,23 June

Poll: Israelis even on Clinton vs. Trump
Themuslimchronicle, themuslimchronicle
Themuslimchronicle, themuslimchronicle
 
 Themuslimchronicle Facebook,themuslimchronicle facebook  Themuslimchronicle Twitter,themuslimchronicle twitter Themuslimchronicle Rss,themuslimchronicle rss  Themuslimchronicle Youtube,themuslimchronicle youtube  Themuslimchronicle Youtube,themuslimchronicle youtube

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2023 ©

Maintained and developed by Arabs Today Group SAL.
All rights reserved to Arab Today Media Group 2023 ©

muslimchronicle muslimchronicle muslimchronicle muslimchronicle
themuslimchronicle themuslimchronicle themuslimchronicle
themuslimchronicle
بناية النخيل - رأس النبع _ خلف السفارة الفرنسية _بيروت - لبنان
themuslimchronicle, themuslimchronicle, themuslimchronicle