Yahoo Asia Pacific ties up with Pennsylvania University’s program
New Delhi - Arab Today
Yahoo Asia Pacific is collaborating with the University of Pennsylvania’s Wharton Future of Advertising Program (WFoA) to jointly develop an industry framework for native advertising, a rapidly emerging form of digital advertising. The framework will act as a guideline for maximising the effectiveness of native advertising, a statement said. The collaboration between Yahoo and Wharton will include selective crowd-sourcing of ideas and innovations for native advertising, both online and through roundtable discussions with practitioners, thought leaders and social scientists globally, it said. Source: Education News
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In The Swiss Alps
Five things to know about Davos
Davos - Muslimchronicle
With the World Economic Forum kicking off in earnest on Tuesday, AFP presents a guide to the week-long event in the Swiss Alps. - WHAT IS ‘DAVOS‘? - Davos is shorthand forfighting hate speech
Instagram, Google+ join EU group
Brussels - Muslimchronicle
Facebook's Instagram and the Google+ social network have agreed to join an EU-sponsored group of US internet giants to combat online extremism, EU officials said Friday. EU officials added that
At Sports Court
Russians challenge doping ban
Geneva - Muslimchronicle
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Saudi-led coalition announces $1.5bn
Sanaa - Muslimchronicle
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To 'eternal style' of late Alaia
Paris - Muslimchronicle
Two months after legendary designer Azzedine Alaia's sudden death plunged the fashion world into mourning, an exhibition in homage to the "King of Cling" opened Monday in his studios in Paris. The Tunisian-born designer, renowned for the way his clothes hugged the body, died suddenly in November aged 82, reportedly of heart failure after falling down the stairs at his home. The diminutive maverick, who ignored fashion week convention by showing when and where he wanted, in July produced his first couture collection in six years to rapturous reviews. Now some of his most iconic dresses are going on display in the glass-roofed gallery next to his studio and home in the Marais district where he used to show his creations. It includes the dress worn by supermodel Naomi Campbell, his longtime friend and muse, when she led his
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