Many cities hold exhibitions and fairs displaying artefacts and produces of other countries. While they do represent the global theme of today's business culture, they lack the more significant aspect of the chance to witness the culture that goes into making the product and to see the people behind it all. Dubai has brought together the entire world in one destination, the Global Village, which is itself is unique to the city. The way Global Village answered this need through the true manifestation of the architectural, traditional and cultural colours of the modern connected world at one destination, is truly exceptional.
According to a report published by the Khaleej Times daily, Global Village has become one of Dubai's biggest brands and tourism destinations, with a team of over 10,000 people ensuring the delivery of a fantastic experience for visitors over its more than five-month season. It welcomes nearly five million guests a year and is regarded as one of the region's most popular home-grown tourism and cultural leisure brands.
Conceived in the cradle of a kiosk-form theme park in 1996, Global Village continues to grow in leaps and bounds. This year's addition of Cambodia, Iraq and The Americas totals 31 pavilions with more than 70 countries representing every continent as the brand's cultural reach and diversity excels.
In addition to the pavilions and new national representations, visitors can sample a colourful and international selection of handmade goods, artefacts and tasty samples from 150 kiosks and 3,500 shopping outlets at Global Village, adding more colour and vibrancy to the event.
Despite the end of the Dubai Shopping Festival (DSF) a few weeks ago, the charm and euphoria of the Global Village is continuing to attract more and more visitors each and every day due to the revolutionary vision of its management.
"Global Village has hosted nearly 3.3 million visitors until the end of the DSF and the season is still at its peak with wonderful weather and many more special activities and concerts planned until April 11th. We have had a very good response to all the new enhancements and special events, which we have activated throughout the season and will continue to do so for the benefit of all our guests," Ahmed Hussain, COO of Global Village told the daily.
The shopping bonanza is not the only attraction at the Global Village. The venue is hugely popular for its dining experience. This year, Global Village extended its dining options with more restaurants and cafes providing various choices to savour food and unique tastes from around the world.
"We have already begun preparations for the next season of Global Village and would like to invite any new investors and partners who would like to be a part of the 20th edition of Global Village. We want to encourage entrepreneurs and SMEs and believe that Global Village is a very good platform for them," Hussain added.
In addition to bringing new revolutionising ideas on-board, the COO of the Global Village believes on the importance of traditional voice of the customers for business enhancement. He is keen on recording the response of the guests and the shoppers to further improve the quality of the services and live up to the expectations of the visitors.
"We had conducted a survey for our visitors to gauge their feedback and response to all our new initiatives this season. We are proud that across all our categories – entertainment, shopping, food, parking, friendliness and services – we have been ranked very highly. The idea behind conducting this survey is to ensure that we meet and exceed the expectations of our guests," he said.
Source: WAM
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