London - Arab Today
Fluorescent PR has been appointed to handle the PR and Marketing for The Union, an exclusive members club in the heart of Soho. Covering three floors and comprising of event spaces, members bar and new roof terrace restaurant, The Union occupies a 270 year old listed Georgian Townhouse. In addition, The Union are developing a new event space for 2015. Spanning several floors in the building next door, it will create a unique offering to new and existing members. The Union aims to build a like-minded community of members working and socialising under one roof. Fluorescent PR's brief is to develop events for the club, targeting relevant press, working across social media as well as raising awareness of membership criteria.