Facebook is keen to move from text to video advertisements Facebook is planning to sell TV-style advertisement on its website later this year. Sources close to the social network told Bloomberg that the 15-second adverts could cost companies about $2.5m a day.
The website wants to break the long-held dominance of television over advertising budgets.
Facebook aims to capitalise on the millions of users who actively check the site on a daily basis, including during the prime-time hours coveted by television advertisers.
As of last quarter, 61 percent of Facebook members were using the site daily, a number that has risen despite management predictions that it would decline.